Are you motivating and managing your channel partners with well-organized and well-implemented benefits programs? Benefits programs can make all the difference between strong motivated channels and weak channels with declining sales. Breuer & Co.’s PRM is equipped to manage many, if not all, of your partner benefits programs including: pricing, discounts, marketing development funds, sales commissions, and product accreditations.
Pricing and Discounts
Without question, pricing and discounts are the most important areas of benefits management. Breuer & Co.’s PRM allows you to manage pricing and discounts by geography, product group, and partner attributes. Automate the pricing and discount processes with pre-defined rules or provide a semi-automated process whereby additional subjective measures are factored in. Measure and display the impact of pricing discounts across the partner program and make necessary adjustments.
Incentive Plans
Customized incentive plans are no problem. Provide incentive bonuses for capturing competitive market share, new product rollout success, lead generation, cross-platform sales, or all of the above. Breuer & Co. will tailor the PRM system to directly implement each incentive plan so that it fully integrates with all the PRM functionality.
Market Development Funds
Breuer & Co.’s PRM manages the assignment of funds, the application process for funds, and fund distribution. Partners can follow their fund accounts via their partner portal. Most, if not all, of the management process for accruals is automated through the web interface. This means that partners can apply for funds, receive fund allocation confirmations, and process the entire transaction with minimal need to contact customer service. The PRM provides full monitoring of the process and may incorporate approval authorizations.
Product Accreditation
Product accreditation management ensures that the channel partners are well equipped before they begin selling a new line of product. The benefit of representing a company’s product line is managed through PRM training, certification, and accreditation tracking. Automated business logic tracks partners’ progress toward meeting accreditation requirements. Once accredited, the PRM manages the ongoing continuing education requirements.
